Winning Brands Corp. announced that help has arrived in Florida for American dry cleaners who face increasingly tough regulations regarding the use of controversial dry cleaning solvent Perchloroethylene (Perc). A new 100% Perc-alternative garment cleaning operation utilizing Winning Brands´ SMART(TM) Wet Cleaning Solutions instead of Perc opens its doors the first week of May in Orlando as a replacement to conventional dry cleaning. The significance of this development for America´s policy makers is high because the new system improves upon the cleaning performance previously associated with traditional dry cleaning but uses no Perc whatsoever. The new facility, JC Valet, is the result of 3 years research and planning by its owners and Solvent Free SolutionsInc., the distributor and installation team for Winning Brands´ SMART(TM) WetCleaning Solutions.

Winning Brands Corp. announced the expansion of its television advertising to New York City for the first time. HGTV is a popular source of home improvement programming in New York City, the most densely populated television viewing market in America - and is one of the most popular broadcasters in the USA. Winning Brands´ versatile stain removing product, Winning Colours(r) Stain Remover, will air commercials in the network´s program Color Splash staring David Bromstad and Danielle Hirsch, to its New York City audience through Time Warner cable.

Winning Brands Corp. reports that orders have been placed with Winning Brands´ Solvent Free Solutions Team for the installation of its SMART(TM) Wet Cleaning System on Holland America Line´s ms Zuiderdam, ms Oosterdam and ms Westerdam. All 3 ships are Holland America Line Vista-class ships and as such embrace the latest industry and environmental technologies. Line cruise ships to adopt the SMART(TM) Wet Cleaning System. The system is comprised of professional wet cleaning equipment from Miele, finishing equipment from Viet and the SMART(TM) Wet Cleaning Solutions from Winning Brands Corporation. The cleaning agents are environmentally advanced in that they permit processing Dry Clean Only garments by utilizing clean water instead of hazardous solvents.